Starberry’s Ben Sellers says it is essential agents track specific metrics that provide insights into the performance of their digital marketing.

Zoopla says eight-week TV and digital revival of its bum-squeaky house price ads is 'just the start' for a busy 2024.

After announcing the change a few weeks ago, the first branches are sporting the agency's more colourful branding.

Five seniors from CoStar in the US and Europe will now make up the portal's board, with its existing CEO, CMO and CFO remaining to run OTM but not on its board.

Agency is backing rising star Zak O’Sullivan and the package includes its logo on the young driver's racing car.

The publicity stunt will see EA Games operate fake branch on a street in Soho, central London for several days.

Richard Combellack says estate agents need to embrace a balanced mix of lead generation strategies to capture potential instructions.

Ali Durrant says online funnels are becoming ever more talked about in the property market but getting it right is crucial to success.